Stick a fork in it – HD-DVD is totally, completely DONE. Microsoft made the following statement today:
As a result of recent decisions made by Toshiba, Hollywood studios, and retailers, Microsoft plans to withdraw from HD DVD. Xbox will no longer manufacture new HD DVD players for the Xbox 360, but we will continue to provide standard product and warranty support for all Xbox 360 HD DVD Players in the market. As we stated earlier, we do not believe this decision will have any material impact on the Xbox 360 platform or our position in the marketplace.
So what does this mean in terms of the video game platform war? Will the HDTV format war have any influence on it? My opinion is no; most people who bought a 360 did so for the games. The USB-based HD-DVD addon was unrefined and clunky, as the 360 generally is. Most of the people who are looking at consoles as “multimedia first, games second” were looking at the PS3 anyway. If they were smart.